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  So Brian - have you ever gone to a bank to raise capital to take risk with and invest in a business venture?
  
  Have you ever had to complete a feasability study for such an investment, assessed the market, considered alternative sites and site risk, demographic issues, footfall?
  
  Chances are you would choose an alternative to Dover's DTIZ as the site would very likely fall foul of more than one key indicator. Sort sighted? or a sensible investor?

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