Reginald Barrington wrote:
Not a good look when labour supporters know they can't win an election so are holding onto the hope that the conservatives will lose it.
Quite! I don't know why Labour finds self-promotion so hard: you wouldn't see, say, a Cadbury's advert saying "Yorkie bars are rubbish so you ought to buy our confectionery instead - once we've made some".
Mind you, the Conservative equivalent is not without risk; it's all very well to have your brand associated with a humorous character, but you wouldn't put Kevin Carrot in charge of the boardroom.