Own brand supermarket products

• howard mcsweeney1

  • Location: Dover
  • Registered: 12 Mar 2008
  • Posts: 62,352
  2 June 2015     11:46283143
  #1       report
  Seems that many more of us are opting for them, I only stick to big name brands for tea, coffee and breakfast cereal.
  
  http://www.dailymail.co.uk/femail/food/article-3106525/Are-brands-good-real-thing-SAVVY-SHOPPER-s-Quality-test-reveals-all.html
• Guest 1033

  • Registered: 23 Aug 2013
  • Posts: 509
  2 June 2015     20:29283156
  #2       report
  Not being one to wish to state the obvious, but supermarkets don't own their own factories, so it is a more than reasonable assumption that the factory that makes a name branded product will probably just switch packaging during a production run to produce supermarket 'own label' products. This can be borne out quite easily when some products are sold in distinctively shaped packaging with both the manufacturers name and the supermarket name being stacked next to eachother. I suppose there may be some differences in the contents, but it is possible that they could be identical as the factory can't really lose, by selling their own product to the supermarkets twice.
• Guest 1395

  • Registered: 5 Nov 2014
  • Posts: 463
  2 June 2015     22:16283158
  #3       report
  There are some firms who only produce supermarket own brands, so what you buy as an Asda own brand may be identical except for the packaging to a Tesco own brand. Many 'big names' do also produce for supermarkets but to a different specification, e.g Heinz uses a different sauce for the baked beans sold as own brands.
  Lew Finnis
  • Asda
  • Tesco