Dover.uk.com is set to become a major resource for information about the town and its surrounding areas. With the growth of the website in mind, we've created an advertising scheme with great features that can deliver equally great results.
Why advertise on this website?
There are three main reason why we expect advertising on Dover.uk.com to be a success for local businesses:
1. The content - each new section or feature that we add is researched and developed to make it easy to use, comprehensive, and with all the functionality that our visitors could expect. Our Channel Swimming section is a good example of this - not only did we compile the most complete database of successful swims that has ever been put together, we also made it the most accessible. For these very reasons, past and future Channel swimmers, along with various media organisations, use our site as a source of information for Channel swimming. We aim to achieve this high level of quality content in all sections of the site.
2. The audience - we realise that the majority of our advertisers are located (or offer their services) within the Dover district, and want to gain exposure to people who are either residents in the town, future visitors, or those who have a special interest in the area. Our website is popular among that exact demographic. By featuring content exclusively related to the town, the surrounding area, it's history and current affairs, we are placed in a great position to help you connect with your target audience.
3. Our unique ad scheme - we are committed to offering advertising opportunities that represent real value for money. We achieve this in two ways. Firstly, we have chosen to operate using a CPM structure (cost-per-thousand impressions), which means you know exactly how much exposure your business or product will receive. Secondly, our ad system has been developed to differentiate between human and non-human visitors, and we only deduct from your advertising balance when we believe your advert has been viewed by a real person. This can represent a great saving for many advertisers - especially since 'robots' can account for up to 80% of traffic on some websites.
For more information about these features and how our advertising scheme works, visit our
Ad Scheme Information page, and if you're interested in costs, check our
advertising rates.